Sunday, August 18, 2019

Difference of landing vs. internal pages

Understanding the difference between landing page vs homepage or any other internal page is significant these days. Using the right type of page is necessary for an inbound marketing website, most especially if getting leads from your website is highly important for your business.
When creating a new page for your website, seeing different options can be a bit confusing. Therefore, before you start building new pages and sections, make sure to identify what it will be used for.
Be visible online!

What are Internal Pages?

Internal pages are the building blocks of your website and they normally occupy your site’s main navigation menu and footer.

These types of pages educate visitors on what exactly your business is about, what services/products you offer and guide them along the buyer’s journey. In line with this, internal pages help visitors locate exactly what they are looking for and get useful information such as company history, product descriptions, and/or frequently asked questions. Internal pages include the homepage, about us page, services/products pages, and/or FAQ page.


Furthermore, a reputable internet marketing company in Dubai says that internal pages also need to be optimized for search engines. If a potential customer searches for something related to your business, you want to make sure that your internal pages have high chances at ranking.


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