When talking about core updates, Google has a long history of them. In 2019, Google has transitioned from individual names to a simple “Core Update” naming system. While Google implements hundreds of small algorithm changes every year, the core updates are the ones that affect the organic rankings of many websites in different industries.
It did not take long for Google to release its first confirmed 2020 Google update. As announced on January 13th, Google has rolled out what it has called the January 2020 Core Update. The significance of this algorithm update increases as Google has confirmed that the new update is a broad core algorithm change. The search engine giant has been testing new designs for the Search/SERPs and is finally taking it live to all users worldwide.
As the days go by, the update's impact was decreased with lower and lower volatility being reflected by the index on desktop. However, mobile showed a slightly different pattern with the third day of the update's roll-out showing an increase in rank volatility.
What exact changes do site owners need to make?
The latest Google update is less of a technical algorithm change. Unfortunately, Google is not giving a lot of details on the exact changes, but like all rollouts of broad core updates, the E-A-T (Expertise, Authority, Trustworthiness) method is the clearest direction on how to recover from any lost traffic.
...read full article
It did not take long for Google to release its first confirmed 2020 Google update. As announced on January 13th, Google has rolled out what it has called the January 2020 Core Update. The significance of this algorithm update increases as Google has confirmed that the new update is a broad core algorithm change. The search engine giant has been testing new designs for the Search/SERPs and is finally taking it live to all users worldwide.
As the days go by, the update's impact was decreased with lower and lower volatility being reflected by the index on desktop. However, mobile showed a slightly different pattern with the third day of the update's roll-out showing an increase in rank volatility.
What exact changes do site owners need to make?
The latest Google update is less of a technical algorithm change. Unfortunately, Google is not giving a lot of details on the exact changes, but like all rollouts of broad core updates, the E-A-T (Expertise, Authority, Trustworthiness) method is the clearest direction on how to recover from any lost traffic.
...read full article
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