1. Important numbers are slowly declining across the board
When it comes to website traffic, keyword rankings and conversions of a particular website, there are times that things generally move quite slowly. You will not see the big picture of where the website is failing by comparing the numbers month by month.
However, if you are seeing things generally trending down over 6 or more after
being successful for a significant amount of time, it might be a sign that your
website is simply outdated.
2. Your brand,
products, or services have changed
This may seem obvious, but
your website needs to reflect that your brand, products or services have
changed. Remember, people visit your website to learn about your business and
see what services you provide, the products you sell, etc.
If it's outdated, you're going to lose potential sales conversions. A website
redesign from a reputable web development company will ensure
that any new products or services are available and visible. If you've
undergone a rebranding, it will reflect that, too.
3. Your site takes a
long time to load
One of the biggest signs you need a new website is when your site loads slowly. With huge competition and more information available online, people don't have the time and patience to wait for slow pages to load.
In line with this, Google uses page load speed as a critical factor on how they
rank pages! So, if your site loads slow, you're going to rank lower in search
engine result pages (SERPs).
Improve your business' online presence...
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